By Mark Arnold, On The Mark Strategies January is one of the best months of the year. Fresh starts. New goals. Yearly predictions. The challenge, of course, is that by February fresh starts stall, new goals miss, and predictions fail. But when it comes to marketing, you never want to see your credit union or community bank…
By RAECHEL DUPLAIN, PODIUM Consumers are less happy with their financial institution than they were last year. From 2021 to 2020, the number of members happy with their primary bank dropped from 86% to 78% while at least 12% reported that they were ready to change banks altogether in the next six months. During the pandemic, 10% of consumers did make the jump,…
By Meredith OlmStead, FI Grow Solutions As we finish a year like no other, and continue to navigate unprecedented times, marketers everywhere are struggling to adjust their tone and continue to interact appropriately with target audiences. Here’s a few thoughts about how to better leverage social media content as you wade through these uncharted waters. User-Generated Testimonials,…
By Scott Johnston, EVP/COO, Farmington Hills, CUSO Member Driven Technologies. Keep an eye on the rise of digital, the evolving role of the branch, business continuity planning and new ways to serve members. This has been a year that few could have predicted. The carefully planned projects and roadmaps most credit unions had laid out at…
CLICK HERE TO TAKE THE TEST TO SEE HOW SECURE YOUR PASSWORD IS Most people don’t realize there are a number of common techniques used to crack passwords and plenty more ways we make our accounts vulnerable due to simple and widely used passwords. How to get hacked What we’ve come to understand about data…
By Jim Van Dyke, Breach Clarity Center your credit union’s response to data breaches and identity fraud around effective and empowered action. There are two interrelated and under-addressed threats that imperil the financial health of every credit union and its members: Data breaches and identity fraud. There’s plenty of concern for each of these issues. Data…
Tune in to hear our very own Bonnie Ortiz, share her secret sauce to great leadership and operational excellence! Full Post on I AM CEO Podcast
By: Lindsay Scott, PMO Learning You’ve probably heard many different things the PMO has been compared to, no not those negative comments! I’m talking about things like the PMO being compared to the pit crew at Formula 1 – we’re there to support the project (the car!) to remove blockers and help it be as…
By: Nivedita Gopalakrishna, Project Office Journal Project management is a continually evolving profession. The PMO contributes to successful project delivery by empowering the organization’s project managers, providing standards for project management, and increasing the visibility of project management. To accomplish these vital organizational goals and remain relevant in the industry, PMOs must be dynamic and proactive…
